Blogging

  • How to Develop a Content Plan

    If you don’t have an effective content plan, then you’re likely not maximizing your social engagement. You need a detailed content plan to structure and plan your writing and content, so that your content is boosting social engagement. How do you do it? First, identify your AUDIENCE.  Put yourself in your potential customers’ shoes. Who […]

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  • Social Media Marketing During the Coronavirus

    With our period of social distancing and quarantining exceeding more than a month now, it has become abundantly apparent that small businesses are being hard-hit by the economic impacts of the Coronavirus.  Not only are brick and mortar shops closed, but the financial uncertainties that the future holds have left many would-be consumers putting away […]

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  • Tips on Writing a Blog

    What is a ‘blog’?  Well, a blog is an online forum through which you can regularly provide updates and commentary to your audience, typically in a more informal style than traditional journalistic publications.  A corporate blog can be used as an additional means through which the skills and expertise of a given company can be […]

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